DisplayGround Development Blog

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Website Improvement

Our Prescription When a Company’s Websites Aren’t Delivering Leads Or Sales

Website Improvement

The first and most important step in pinpointing potential problems with your website is to get a very clear, comprehensive picture of exactly how it’s working. Looking at the...

It’s Time To Put a Stop To Getting Started On Your Business’s Website

Business Website Tips | Website Improvement

In every industry, trends change. Until recently, the “Get Started” button was believed—even at one point by our web design and development team here at DisplayGround—to be an important...

Link Text Part 2: Improve on “Learn More” To Earn More Clicks

Business Website Tips | Website Improvement

Today you'll learn how to lessen user frustration and improve your site’s usability by changing the wording in your site's text links.

Link Text Part 1: How “Learn More” Can Lead to Clicking Less

Business Website Tips | Website Improvement

Today we explore how “Learn More” links can create more problems than they solve. Learn how these simple links may be causing frustration for your site’s users.

Follow the Arrow

Business Website Tips | Website Improvement

It's simple: adding arrows has been shown to increase visitors' interactions within websites. We break down the research to demonstrate how well-placed arrows can lead your website's traffic to...

The Obvious Is Not Obvious to Everyone (and How This Affects Website Usability)

Business Website Tips | Website Improvement

Website page elements are regularly, actively changing on your website’s page. Unfortunately, confusion is created for your website’s visitors when they don’t notice they change.

Offer Series, Part 1 of 6: *This* Is How We Keep Our Clients’ Leads (and Our Own!) Rolling In…

Website Improvement

Learn about one of our most powerful tactics for generating streams of online leads—a tactic we implement for both our clients and ourselves.

A Better Website: Use These Website Improvement Tools

Website Improvement

Ever wonder how you could improve your website on your own? Test to see what works and what doesn't? Make your site faster? Connect with your prospects...